Projects
Brand Overhaul
Checking Redesign
Forms reform
About
contact
Hello, my name is
Carolina
Iām a UI Designer &
UX Researcher
web
mobile
graphic design
branding
IA
strategy
Central Bank
UI
branding
IA
Transforming Central Bank's outdated website branding
Want to see an amazing rebrand? This is the page to look at. I modernized the digital experience while maintaining the trust, reliability, and local feel that Central Bank is known for.
Central Bank
UI
UX
Testing
Making it easy to choose a checking account
This one got a full Cinderella makeover ā from clunky and confusing to sleek, modern, and actually enjoyable to use. Magic wand not required.
Central Bank
UI
Strategy
UX
Forms reform
I redesigned our lead generation forms to reduce friction and improve targeting ā resulting in higher-quality submissions, fewer junk leads, and better conversions.